Gauden is a Curitiba-based brewery that has always embraced the essence of great moments and the rich local culture. For this brand refresh, we reintroduced elements that had been left behind in recent years, while also crafting new visual elements that truly embody the spirit of Curitiba.
The vibrant color palette and the updated visual guide are designed to evoke the joy and energy Gauden seeks to deliver to its audience."
CREATIVE DIRECTION: RICARDO MERCER
BOTTLE DESIGN: VINICIUS GREIN
ART DIRECTION: VINICIUS GREIN
AGENCY: CANDYSHOP
CLIENT: GAUDEN BIER
BOTTLE DESIGN: VINICIUS GREIN
ART DIRECTION: VINICIUS GREIN
AGENCY: CANDYSHOP
CLIENT: GAUDEN BIER
